Marketing & Student Engagement: Ideas That Worked
Tuesday, September 15, 2026 | 10:00 AM ET | Virtual via Zoom
FREE for store members! You must be logged in to register.
Back-to-school is one of the biggest opportunities of the year to connect with students, drive traffic, and build excitement around the campus store. Now that the rush is behind us, let’s share what worked!
Join fellow NCSA members for a Show & Share featuring successful back-to-school marketing, promotions, sales, events, and student engagement ideas from campus stores across the region. From move-in and Welcome Week to the first weeks of classes, this session is an opportunity to share the strategies that helped generate traffic, sales, awareness, or student participation this fall.
Participants are encouraged to bring real examples from their stores, including marketing campaigns, social media content, promotions and sales, events, giveaways, signage, email campaigns, student partnerships, or other creative engagement efforts. Share what you tried, how students responded, what worked especially well, and even what you might do differently next year.
This interactive session is all about learning from one another and leaving with practical ideas and inspiration you can save for your next back-to-school season.
Format: Member-led show-and-share session featuring real examples, discussion, and idea exchange. Participation is encouraged but not required.
